Upload creatives from your computer
Drag and drop images and videos; formats, size limits and what happens after upload.
Unlock the upload step
Select a campaign and at least one ad set. Step 3 Upload & publish is locked until then (“Select target ad sets first”).
Drop or browse
Drag files onto Drop your creatives here, or click browse files and choose Local device in the Add creatives dialog. Once creatives exist, the dropzone shrinks to an Add more creatives pill.
Mind the limits
Images: JPG, PNG, WEBP, GIF up to 30 MB. Videos: MP4, MOV (M4V) up to 1 GB. Large videos upload in chunks automatically; a progress strip shows “Uploading NN%”.
Review the list
Each file gets an ad name from your naming template, a detected aspect ratio, and a Needs details badge until copy is applied. Tick rows and use Remove selected to drop files you added by mistake.
Good to know
- Name files with a ratio suffix (
promo_1x1.jpg,promo_9x16.mp4) so the format is detected automatically and can be combined into one ad. - Uploads survive navigating to other pages, but not switching the ad account or closing the tab.
Something missing or out of date? Tell us.