Set up before publishing

Control Advantage+ creative enhancements

Decide which of Meta’s automatic enhancements run on your ads. Everything is off by default.

  1. Open the Creative enhancements card

    Go to Settings → Ad account and scroll to Creative enhancements.

  2. Decide on multi-advertiser ads

    Under Ad delivery, the Multi-advertiser ads toggle controls whether Meta may show your ad alongside other advertisers’ ads. Meta enrolls ads unless told otherwise; pushmoreads keeps it off unless you switch it on.

  3. Switch on enhancements per creative type

    Groups Image, Video, Carousel, Collection, Catalog carousel and Flexible ads list every enhancement Meta offers (Relevant comments, Visual touch-ups, Text improvements, Music, Image animation, Add overlays, Enhance CTA, …). Use Select all to toggle a whole group, or hover a toggle to read what it does.

  4. Save enhancements

    Click Save enhancements. The setting is applied at publish time to every ad launched from this account. Toggles tagged Ads Manager only cannot be set through the API and stay disabled.

Good to know